Marketing Manager

About Ascendion

Ascendion is a full-service digital engineering solutions company. We make and manage software platforms and products that power and deliver captivating experiences to consumers and employees. Our engineering, cloud, data, experience design, and talent solution capabilities accelerate transformation and impact for enterprise clients.

Headquarters in New Jersey, our workforce of 6,000+ Ascenders delivers solutions from around the globe. Ascendion is built differently to engineer the next.

Ascendion | Engineering to elevate life

We have a culture built on opportunity, inclusion, and a spirit of partnership.

Come, change the world with us

Build the coolest tech for world’s leading brands

Solve complex problems - and learn new skills

Experience the power of transforming digital engineering for Fortune 500 clients

Master your craft with leading training programs and hands-on experience

Experience a community of change makers!

Join a culture of high-performing innovators with endless ideas and a passion for tech. Our culture is the fabric of our company, and it is what makes us unique and diverse. The way we share ideas, learning, experiences, successes, and joy allows everyone to be their best at Ascendion.

About the Role:

• Come innovate with the Music team! We are seeking a Marketing Manager to join our
• Owned and Operated (O&O) team. This role lives at the intersection of O&O and Content Marketing
• (CM) teams, serving as the centralized Single Point of Contact (SPOC) to standardize, optimize,
• accelerate, and scale Content Marketing (CM) campaigns across O&O channels. You will drive
• integrated experimentation strategy and operations for core content and go-to-market (GTM)
• campaigns, while establishing the gold standard for how we support these initiatives in O&O.
• As a Marketing Manager within the O&O team, you will connect Owned & Operated, Content Marketing, measurement/ reporting and other partner teams.

Your core responsibilities include:

1) designing experimentation frameworks supporting retention outcomes;

2) driving cross-functional execution from strategy to launch; and

3) building AI-powered automation that accelerates experimentation and reduces operational overhead. You will leverage experimentation to set O&O channel strategy (customer journey, positioning, channel mix, targeting), define program roadmaps, and develop scalable toolkits and playbooks across In-App Messaging, Push, Email, Merchandising,Browse Home, and ASO.

Job Title

Marketing Manager, O&O Strategy & Automation

Key Responsibilities:

Experiment & Scale

• Design experimentation frameworks that surface high-impact testing opportunities• Set experimentation governance that balances speed, rigor, and business impact• Build dashboards that show real-time campaign performance and experiment results• Define measurement standards that tie O&O channel activity to direct retention outcomes• Measure impact of strategic initiatives with clear performance metrics

Cross-Functional Partnership & Ownership

• Collaborate with Content Marketing (CM) to set prioritization aligned to leadership and artistpartnership goals• Develop and maintain a strategic partnership framework to align goals and streamlineoperations• Coordinate across Measurement, Product, and Creative teams to accelerate operations anddelivery of campaigns• Serve as primary liaison between Content Marketing (CM) stakeholders and channel leads• Drive adoption of new tools and methodologies across O&O and Content Marketing (CM)teams

AI, Automation & Operational Excellence

• Automate proven campaigns using AI/Automation workflows to free capacity forexperimentation• Scale AI-driven personalization, recommendations, and event-triggered messaging acrossO&O channels• Partner with data science teams on attribution, audience segmentation, and unifiedmeasurement framework to quantify O&O's retention impact• Standardize operations through AI-assisted toolkits, streamlined intake, and repeatableworkflows that reduce setup time

Minimum Qualifications:

• 4+ years of experience in marketing strategy with focus on experimentation and test-and-learnprograms
• Proven track record designing A/B and incrementality testing that connects channel activity tobusiness outcomes
• Experience building or managing automation (e.g., triggered campaigns, dynamic creative,personalized journeys)
• Background in marketing operations (e.g., process design, intake management, and cross-functional coordination)• Strong measurement foundation with ability to define KPIs and translate results into strategicrecommendations
• Excellent communication skills with ability to simplify complex concepts for senior stakeholders

Desired Qualifications:

• Experience developing channel strategy across owned marketing channels (email, push, in-app, merchandising)
• Background in subscription, retention, or lifecycle marketing
• Experience with experimentation platforms or internal A/B testing tools
• Familiarity with marketing automation systems and workflow design
• Background in marketing operations or campaign operations at scale• Experience in music, entertainment, or media industries

Location:

San Francisco, CA

Salary Range:

The salary for this position is between $80,000 - $90,000 USD annually. Factors which may affect pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.

Benefits

• The Company offers the following benefits for this position, subject to applicable eligibility requirements: [medical insurance] [dental insurance] [vision insurance] [401(k) retirement plan] [life insurance] [long-term disability insurance] [short-term disability insurance].
• The Paid time off benefits meet the paid sick and safe time laws that pertains to the City/ State] [10-15 days of paid vacation time] [6 paid holidays and 1 floating holiday per calendar year] [Ascendion Learning Management System]