Brand Marketing Manager

Brand Marketing Manager – Dallas, TX Dallas, TX | Full-time | Monday–Friday | Office-based Shape the Brand. Strengthen the Message. Drive Growth.

A strong brand is built through consistent messaging, thoughtful strategy, and a clear understanding of the audience it serves. We’re looking for a Brand Marketing Manager in Dallas, TX to help develop brand strategies, coordinate marketing campaigns, and strengthen how the business connects with its target market.

This role is suited to someone who combines creative thinking with strategic planning and understands how to turn business objectives into effective marketing initiatives. You’ll work with internal teams to maintain brand consistency, oversee campaign activity, evaluate results, and identify opportunities to increase brand awareness and customer engagement.

Key Responsibilities

• Develop and implement brand marketing strategies aligned with business objectives.
• Plan and coordinate integrated marketing campaigns across relevant channels.
• Maintain consistent brand messaging, tone, and visual identity across marketing materials.
• Oversee the development of promotional content, presentations, and campaign assets.
• Research target audiences, customer behavior, market trends, and competitor activity.
• Identify opportunities to strengthen brand awareness and market positioning.
• Collaborate with marketing, sales, and other internal teams on campaign planning and execution.
• Coordinate campaign timelines, budgets, deliverables, and project requirements.
• Review campaign performance and prepare reports on key marketing metrics.
• Use customer insights and market research to inform brand and campaign decisions.
• Support product launches, promotional initiatives, and brand development projects.
• Manage relationships with external agencies, vendors, and creative partners when required.
• Monitor brand performance and recommend improvements to marketing activities.
• Ensure marketing materials follow established brand guidelines.
• Stay informed about industry developments, marketing trends, and competitor strategies.

What We’re Looking For

• We’re looking for someone with a strategic mindset, strong communication skills, and the ability to balance creative ideas with commercial priorities.
• Experience in brand marketing, marketing management, campaign coordination, or a related field.
• Strong written and verbal communication skills.
• Understanding of brand positioning, audience segmentation, and marketing strategy.
• Excellent project management and organizational skills.
• Ability to analyze campaign data and use insights to guide decisions.
• Strong attention to detail and commitment to brand consistency.
• Ability to manage multiple projects and competing deadlines.
• Confidence collaborating with cross-functional teams and external partners.
• Familiarity with digital marketing channels, content strategy, and marketing analytics.
• Proactive approach to problem-solving and continuous improvement.
• Work Details Position: Brand Marketing Manager Location: Dallas, TX Employment: Full-time Schedule: Monday–Friday, during regular business hours Work setting: Office-based Compensation: Competitive pay based on experience The Opportunity This role offers the opportunity to contribute to brand strategy, lead marketing initiatives, and help shape how a business communicates with its audience.
• You’ll have the chance to develop your strategic marketing expertise, collaborate across teams, and contribute to campaigns designed to support long-term brand growth.
• Apply Today If you’re looking for a Brand Marketing Manager job in Dallas, TX where you can combine strategic thinking, creative direction, and campaign management, submit your current resume for consideration.
• We are an equal opportunity employer and consider qualified applicants in accordance with applicable law.