Capital Equipment Sales Representative

Overview

We are seeking a highly motivated Capital Equipment Sales Representative with a proven ability to identify, develop, and close sales opportunities for high-value industrial systems.

This role requires a strategic thinker who understands the complexities of capital equipment sales, has a demonstrated ability to identify and penetrate new market segments to drive business growth, and values genuine relationship-building both within customer organizations and across industry segments.

The ideal candidate will be responsible for generating new business, nurturing existing relationships, and strategically expanding Riveer's customer base. A strong understanding of industrial sales cycles, long-lead decision making, and solution-based selling is essential.

Key Responsibilities

• Identify and pursue new business opportunities through research, cold outreach, inbound lead follow-up, and industry networking
• Navigate complex organizations to build relationships at multiple levels; understand customer structures to leverage internal champions
• Build and maintain a dynamic sales pipeline using CRM tools to track activities, forecast sales, and drive long-term growth
• Conduct customer visits and in-person presentations to determine customer needs as well as to demonstrate Riveer's equipment capabilities and value propositions
• Collaborate cross-functionally with Riveer's engineering team to develop customized quotes, proposals, and supporting materials
• Represent Riveer at trade shows, conferences, and regional events to expand presence and identify/generate qualified leads
• Use information and data on industry trends, competitor products, and customer feedback to refine sales strategy and inform product development

Qualifications

• 3-7 years of experience in capital equipment sales or related industrial sales roles
• Proven track record of building and closing a sales pipeline in a technical or engineered product environment
• Strong prospecting skills and comfort with outreach via phone, email, social media, and in-person visits
• Experience with CRM systems for managing leads and forecasting sales activity
• Excellent interpersonal, communication, and presentation skills
• High degree of professionalism and the ability to manage long sales cycles with multiple stakeholders
• Self-motivated with a drive to exceed sales targets and develop lasting customer relationships
• Bachelor's degree in business, engineering, or a related field

What We Offer

• Competitive base salary paid weekly
• Competitive commission structure
• Medical, dental, and vision insurance, Riveer pays 75% of premium
• Simple IRA with company match
• Paid time off and holidays
• Free lunch provided every Thursday

This job description contains information about the key responsibilities of this position. It is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions. Responsibilities are subject to change.

Riveer does not discriminate based on gender/sex, race, religion, height, weight, color, age, national origin, disability, or any other status covered by federal, state, or local law.

Riveer is an Equal Opportunity Employer.

Job Type

Full-time

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Application Question(s):

• Please share what you feel makes you a good fit for this position

License/Certification:

• Driver's license (Required)

Ability to Commute:

• South Haven, MI 49090 (Required)

Work Location: In person